After carving a niche for themselves in the shopping and lifestyle segment with their exhibitions in Lucknow, Amara went international this June, with their maiden pop-up exhibition in London. Now, they’re back in Lucknow to showcase the Teej & Rakhi Edit, on July 28th, at hotel Taj Mahal Lucknow.

What to expect this time at Amara? Lots of festive shopping! With almost 30 clothing brands, Amara promises to have your wardrobe ready for the festivities in time! Curated by Pooja Garg and Ritu Mathur, the exhibition also features a hand-picked selection of shoes, bags, jewellery, accessories, and home & lifestyle products. Not to forget, there will be a cool collection of rakhis as well to choose from!

Shop your heart out!

Clothing: The curation focuses on Indian wear this time, keeping in mind the upcoming festivities. Looking for something really dressy? Hit up Kumud Designs, Kalista and Kritika Dawar. Love micropleats? Now shop them in Indian ensembles from Tasuvure by Sonal Saraf. Fusion wear on your mind? You can never go wrong with SOUP by Sougat Paul and Studio A Designs. Shop pretty embroideries and fresh new designs from AM by Anita Mittal, Priti Prashant, Vamil, Vishal Kapur, Zephyr and more. Pick up silk saris by Aura Banaras or easy breezy saris for the modern woman by Neervab-K. There are also several brands for western wear: Cloth Haus, Cockpit Crus, Essence by Monika and Mayu Kothari among others.

Lots of Indian clothing to look out for!

Home & Lifestyle: Aakarshan & Enlivens, favourites among Lucknowites, are coming back with their newest range of homeware. Pick up pretty home linen from Jasmine Collection and Shalini Home Furnishing. Must check out: Mirzapur Kaleen & Rugs for carpets and rugs for your home.

File photo of Amara Fashion & Lifestyle Exhibition

Accessories, Shoes & Bags: Fiddaa from Mumbai and Cinderella by Heena Yusuf, both have a lust-worthy collection of shoes that the ladies will love! Don’t forget to check out House of BIO by Ritti Khanna for their blingy bags, perfect for the festive season. But our personal favourite this time has got to be House of Shikha, a jewellery brand known to dress up celebs like Alia Bhatt and Taapsee Pannu. Looks like we are going to splurge!

Cinderella by Heena Yusuf at Amara’s April show

Get your Rakhi gifts and Teej presents from Amara this time. See you at the show!

Date: July 28, 2022
Time10.30 am to 8 pm
Venue: Hotel Taj Mahal, Gomti Nagar, Lucknow